Here’s a hard truth new business owners sometimes struggle with:
You have to be seen if you want to be successful.
Once upon a time, when making money online was new and competition was nearly non-existent, you could start a blog, use a fake name and a fake photo (or none at all) and still attract traffic, fans, and cash.
As competition increased though, and buyers became more savvy (or maybe skeptical is a better word), it grew more and more difficult to hide behind a computer screen—at least if you wanted to earn a good living.
“Relationship marketing” was the buzzword. “Know, like, and trust” became so overused as to turn into a cliche.
But that’s exactly what it takes to be successful online these days. Relationships with real people we know, like, and trust. And you can’t build that without being visible.
In this episode of the Tiny Course Empire Podcast, we’re taking a look at what it means to be more visible online, some things that might hold you back, and how to choose a visibility path that works for you and your business goals.
How fear can prevent you from being more visible, and some of the more common types of fear to watch out for.
Why visibility is more important in some niches than in others.
How choosing to remain invisible can mean a much longer road to finding success.
The benefits of being visible (it’s much more than just profitability).
Ways to create visibility on your own terms, and even if you’re a self-proclaimed introvert.
The number one thing you must do if you want to be visible online.
Resources mentioned:
Six-Figure Systems is my monthly program where we focus on building repeatable, profitable systems to help your business grow.
Visibility Toolkit was not mentioned in this episode, but this checklist pack is designed to help online entrepreneurs get seen online, even if you’re brand new, and even if you consider yourself an introvert.
Related Episodes:
Three New Ways to Think About Your Competition What if I told you that changing how you think about your competitors can have a positive impact on your bottom line? Listen in for three new ways to think about your competition, and how to leverage those ideas to grow your business.Read More »
Overcome the confidence-crushing concerns that hold you back Don’t let these sneaky questions undermine your confidence. If you think you’re not ready to create a course, or that you don’t know enough, or that no one will listen to you anyway, I’ve got some advice that’s going to set you straight.Read More »
How to Generate Traffic for Your Online Business Increased visitors means a bigger email list, more sales, and maybe even enough page views to qualify for an ad network. Here's how to start generating traffic for your online business.Read More »
Thanks for this, Cindy. Just a few hours ago I asked you about how you felt doing the QA calls. Imagine my surprise to find you had the answer all ready for me right here in your latest podcast! I’m committed to writing my list regularly. Yes, I need to update my website. Yes, I could share more on the socials. But first, the list. Thank you again for showing the way.
Thanks for this, Cindy. Just a few hours ago I asked you about how you felt doing the QA calls. Imagine my surprise to find you had the answer all ready for me right here in your latest podcast! I’m committed to writing my list regularly. Yes, I need to update my website. Yes, I could share more on the socials. But first, the list. Thank you again for showing the way.
Hey Marci! Yes, seems like I’ve had this visibility conversation many times this week. 🙂