photo of a woman working on a laptop

Email Funnels for Non-Marketers

Tiny Course Empire Podcast
Tiny Course Empire Podcast
Email Funnels for Non-Marketers
Loading
/

When I was just getting started online, I knew one thing for sure: I had to start an email list. Everyone said so.

The problem was, beyond creating an opt-in offer, I didn’t have a clue about autoresponders or marketing funnels, so my efforts fell pretty flat.

Then I figured out the backwards approach that I’ve been using for the past four years to grow my list from a couple hundred random email addresses to more than 8,000 active subscribers who buy from me over and over again.

In this episode, I’ll tell you exactly how I did it.

Prefer a transcript instead? Here you go.

What you’ll learn in this episode:

  • My five-step, backward funnel planning process
  • Three rules for creating your opt-in offer
  • Questions to ask to identify what your subscriber needs from you before she’s ready to make a purchase
  • How to craft emails that address those needs
  • The one thing every email in your funnel must have
  • One type of email you can’t leave out of your funnel

Resources mentioned:

  • AWeber: Still a great email marketing platform for new and established business owners, and they offer outstanding support at every service level.
  • Six-Figure Systems: My monthly online business training membership.
  • Top 6 Outsourcing Mistakes: Just for giggles. The links and appointment calendar are broken, and I’m no longer taking clients.

The CLEAR Framework eCourse makes starting an online business easy

    We respect your privacy. Unsubscribe at anytime.

    Related Episodes:

    • email-list
      How to Build an Email List       Want to know the exact steps to creating a profitable online business? It all starts with this episode on How to Build an Email List.Read More »
    • woman looking shocked
      Stop Nurturing Your Email List       You've probably heard that you have to "nurture your list" if you want them to trust you. I think that's BS. Tune into episode 15 of the Tiny Course Empire Podcast to find out why (and what to do instead).Read More »
    • improve
      Improving your opt-in funnel (Online Business Roadmap Step 7)       Running an online business is a continuous cycle of improvements. That’s how small startups become thriving businesses. In this week’s episode of the Tiny Course Empire podcast, we’re going to focus on some small improvements you can make to your opt-in offer so that it begins to turn new subscribers into buyers.Read More »
    comment_count comments
    Oldest
    Newest
    Oldest

    Comment as a guest:

    >