As a small business owner, you probably know that content creation is a powerful way to grow your audience, but which style is right for you?
Should you start a podcast? Launch a YouTube channel? Publish a blog? It seems like an easy decision, but the truth is, there’s more to consider than just your personal taste (although that does play a role).
In this episode, I’m sharing a four-step process you can use to find the right content style for you and your growing business.
Can you give away too much free content If you share all your best information on your blog, or in your podcast, or on YouTube, why on earth would anyone buy your course? I’ll tell you why in this episode of the Tiny Course Empire Podcast.Read More »
Publish More in Less Time With Content Repurposing Creating content from scratch is a time suck. There’s an easier, faster, better way, and it’s called content repurposing. Find out how it works, and how you can use it in your business in this week’s episode of the Tiny Course Empire Podcast.Read More »
5 Course Creation Lies That Hold You Back If you think you're just not cut out to be a course creator, or you're waiting until the timing is just right, you might be falling for one of these five all-too-common limiting beliefs. Here's how to get past them so you can get on with growing your tiny course empire.Read More »
I loved that I could access the notes as well and read along. Is it OK to switch between channels weekly ? Meaning can I tell readers I will do a podcast monthly for example and blogs weekly until my business grows?
Hi Kerry! I think it depends on your goals. If you want to grow your podcast audience organically–meaning you want them to find you on the podcast directories–then a more frequent schedule will work better. On the other hand, if your goal is primarily to keep your existing audience engaged, switching between channels as you said is fine. Just be sure they know where (and when) to find you.
I loved that I could access the notes as well and read along. Is it OK to switch between channels weekly ? Meaning can I tell readers I will do a podcast monthly for example and blogs weekly until my business grows?
Hi Kerry! I think it depends on your goals. If you want to grow your podcast audience organically–meaning you want them to find you on the podcast directories–then a more frequent schedule will work better. On the other hand, if your goal is primarily to keep your existing audience engaged, switching between channels as you said is fine. Just be sure they know where (and when) to find you.
This information was helpful and to the point. Thank you.
You’re welcome Jennifer. I’m glad it was helpful for you!