Do you know your email marketing conversion rates and other stats? And more importantly, do you know how to improve them? Here’s an action plan for you.
Think virtual service providers can’t use email marketing? Confused by all the moving pieces? This will help you make sense of it all.
Open rates. Click throughs. Conversions. Traffic. Opt-ins. If you’re building your mailing list, these are just some of the numbers you’re watching on a regular basis. It’s the only way to know if your efforts are working. But it turns out many of those numbers are wrong. Measuring Sign Ups Recently a client had a