A Dead-Simple, Step-by-Step Plan to Grow Your Mailing List From Scratch

It's no secret that building an email list is a top priority for every business, regardless of your niche, and here's why: It's the only algorithm-proof asset you have.

Facebook can't take away your email subscribers when shareholders demand a boost in revenue. Pay to play is, sadly, here to stay. 

A tweak of the Google code will never decimate your email marketing reach like it can your blog traffic. Penguins and pandas, anyone?

Your ecommerce platform won't be able to prevent you from contacting your own customers. Yes, Amazon, we're looking at you.

The truth is, it's just smart business to build assets you have control over, and that includes an email list. But there's another reason savvy entrepreneurs prioritize list-building above nearly everything else...

Create Profits on Demand

Listen. We're all grown-ups here, so let's not pretend that an email list isn't supposed to be a profitable asset. 

The Direct Marketing Association reports that the average return on investment in your email list is 43 to 1. That means that for every dollar spent growing your list, you stand to earn $43 back. 

That's a reality that email marketers see in real life every single day. Send an email with a thoughtful, relevant offer, and make money. It really is that simple. 

Not only that, but when it comes to promotions, 60% of consumers actually prefer to receive email offers. Compare that to the 20% who prefer social media, and it's pretty clear that an email list is a must-have if you want your business to thrive. 

So what's stopping you?

Step Off the Struggle Bus

Even though we all know the value of a mailing list, that doesn't make it easy to build. But here's the thing—what if you're just making it harder than it has to be? 

You don't have to overcomplicate it. 

It doesn't have to be difficult. 

With a few proven tactics and systems, it's easier than you think, and...

The Six-Figure List-Building System is Your Roadmap

In 10 quick-and-easy lessons, you'll discover exactly what it takes to create and grow an engaged mailing list. These are the exact same strategies and tactics used by successful marketers in every niche, including:

  • Digital product sellers
  • Course creators
  • Freelancers and service providers
  • Coaches and consultants
  • Bloggers
  • Ecommerce sites

In fact, no matter what business model you're in, these tactics are exactly what you need to start and grow your mailing list. 

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This is a phenomenal course. Incredible job. I’m so happy that I found you!!

Bob Loder

Here's What We're Covering Inside The Six-Figure List-Building System

Lesson 1:

The Powerful Profit Potential of a Targeted Mailing List

On the fence about list building? Not sure it's worth the effort when it feels like everyone just hangs out on Instagram and Twitter and never opens their email anyway? 

Well, in Lesson 1, we're going to bust some list-building myths, plus give you the inside scoop about what a mailing list can really do for your profitability. We'll look at real numbers, not just hyped up "what ifs" so you can be confident that your own list-building efforts will have the benefits you're looking for. 

Lesson 2: 

Mailing List Must-Haves: How to Choose the Right Tools for the Job

There are really only two things you need to build a mailing list, so why is it so hard to choose? In this lesson, I'll give you the real story of what tools work, which ones cost more than they are worth, and how to get started even if you're on a budget. 

I'll give you my personal recommendations for tools that will grow with you, plus I'll help you make the right decision based on where you are in your business right now as well as your level of technical comfort. 

Lesson 3: 

Creating an Irresistible Offer Your Subscribers Will Love

The days of a sidebar opt-in with a simple "Subscribe to our newsletter" headline are well behind us. Your audience has plenty of other options to choose from, so your offer has to stand out from the crowd. 

I'll show you how to know exactly what your audience most wants and needs from you, how to use existing assets to get it done quickly, and why small, one-page PDFs might just be your best option when it comes to collecting email addresses.

Lesson 4: 

Copywriting Strategies for List-Building Success

There's more to building a list than having a great opt-in incentive. Grabbing the attention of your reader and—even more important—getting her to click all comes down to one thing: copywriting. 

Lesson 4 is all about writing the headlines, bullet points, and calls to action that build your list.

Lesson 5:

How to Design a Compelling Opt-In Page

You don't have to have the most beautiful landing pages to build a mailing list, but you do have to give your visitors a compelling reason to give up their email address. In this lesson, you'll learn:

  • What makes an eye-catching headline because, without this, readers will click away from your page and never look back.
  • How to craft captivating bullet points that will have new visitors reaching for the 'subscribe' button.
  • The incredible power of a strong call to action... and the words you must never include if you want to grow your list.

Lesson 6:

How and Where to Use Attention-Grabbing Opt-In Forms

As the primary entry point to your email list, your opt-in form has a big job to do. In lesson 6, we'll look at:

  • Two types of opt-in forms and the pros and cons of each, including where to use one over the other
  • Six prime opt-in form locations (and you're probably missing at least 2 on your website)
  • How to make the most of the tiny space you have to convince a reader to subscribe... including two can't miss tips for boosting your conversion rates

Lesson 7:

For the Love of Pop-Up Forms

The much reviled pop-up form is a powerful tool in your list-building toolbox, but only if you know how to use it. In this lesson, we'll cover:

  • How to create a courteous pop-up form that entices subscribers and never repels them
  • The two places you should never use a pop-up form... this all-to-common mistake can have disastrous results
  • When to break the "never use a pop-up form" rule, and how to do it gracefully and without the negative consequences

Lesson 8:

Hands-Free Formulas
for Steady List Growth

Magic happens when you put your list-building on autopilot, and in this lesson, we'll cover:

  • The must-have tool for every blogger that can add dozens of new subscribers every time you hit publish (plus two critical settings you can't afford to miss)
  • A fun way to get others to share your opt-in page without any effort on your part 
  • Set-it-and-forget-it link-promotion strategies that get more eyes on your best opt-in offers (you're missing out on at least 4 of these)

Lesson 9:

From a Trickle to a Torrent: Massive Growth Strategies That Work

Once you have your list-building foundation in place, it's time to kickstart your email list growth. In lesson 9, we'll look at three tactics with the power to add hundreds or even thousands of subscribers in a single day... without spending a dime on ads.

Lesson 10:

How to Leverage Relationships to Grow Your List

Getting in front of new audiences is the key to continued list-growth, and in this lesson, we'll dig into three strategies that work, including the one thing you absolutely must do before you reach out to your friends for help. If you miss this, you run the risk of wasting a golden opportunity.

The Single Best Use of Your Time as a Small Business Owner

There are a lot of places to spend your time when you're building a business. Product creation. Social media. Content. Branding. Podcasting. Video. 

The list goes on. 

But by far, the number one thing you must do is build your email list. No other asset gives you the return on investment you'll get with an engaged email list. 

Packed With Actionable Tasks and Easy Wins

The Six-Figure List-Building System isn't just another fluff- and theory-filled course with little substance. 

It's brimming with simple action items anyone can do, whether you're brand new or you've been online for a while. At the end of 10 easy lessons, you'll have:

  • At least one compelling opt-in incentive that your ideal customer will happily give up an email address to get her hands on.
  • Attention-grabbing opt-in forms in all the right places... all perfectly optimized for maximum conversions.
  • Share-worthy landing pages that effortlessly convert visitors to subscribers.
  • An easy-to-follow system for promoting your opt-in offers and growing your list, not just today but every day. 

Here's Everything That's Included in The Six-Figure List-Building System

  • 10 video lessons with transcripts and audio downloads so you can review the material in the way that's most convenient for you
  • Comparison charts and an easy decision matrix to help you choose the right list-building tools based on your unique business
  • Email templates to help leverage list-building relationships with other small business owners
  • 6 list-building checklists to make quick work of every step
  • 4 printable worksheets to help create an enticing offer and craft compelling copy your visitors will find irresistible
list-building system cover

What if you had a community of buyers eager to check out every offer?

That's exactly what you stand to gain when you make list-building a priority. The Six-Figure List-Building System is the plan you need to get there.

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100% Satisfaction Guarantee!

You are fully protected by our 100% Satisfaction-Guarantee. If The Six-Figure List-Building System doesn't in any way help you to create and grow your mailing list, simply email me within seven days for a prompt, courteous refund. 

About Your List-Building Coach

Cindy Bidar

I've been building 6- and 7-figure online businesses for almost 10 years, and one thing that hasn't changed is the value of an email list. Without a way to stay in touch with your biggest fans, growing a business is much harder than it has to be.

The Six-Figure List-Building System is your guide to starting and growing a responsive, engaged list... without spending a fortune on paid ads or wasting a ton of time on strategies that don't work.

It's all of the tools and none of the fluff, so you can put your own systems in place with ease. I look forward to seeing your email list grow!

The Six-Figure List-Building

How to Start and Grow a Targeted and Engaged Mailing List From Scratch

Available today for just...


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