Do you feel icky when you ask a subscriber or blog reader to buy something – either your product or an affiliate offer? Do you worry that you have to achieve some unknown measure of valuable information before it’s acceptable to share a straight-up sales letter? Do you feel like you’re “bothering them”? I used
Are you keeping track of your sales and marketing results? You can’t improve what you don’t track, so use this simple spreadsheet daily to measure your progress.
Here’s a cool feature from Active Campaign that makes split testing your emails easy and effective.
Like just about every online tool, there’s more than one way to manage your Active Campaign account. In this video, I give you an overview of how I have mine set up, as well as how I (hopefully) avoid annoying subscribers with too many emails.
Here’s a neat trick from Thrive Leads that lets you get more leverage from your content upgrades (or any opt-in form, really). Turns out, opt-in forms in Thrive Leads can have multiple “states.” One state is the default–that’s what everyone sees. You can also have an “already subscribed” state that is shown to people who–you