Why I Recommend Aweber for Email Marketing

email

You have a lot of choices when it comes to listbuilding and email marketing. In the past I've worked with several different systems, including self-hosted options, membership scripts like DAP and Amember, hosted systems like Mail Chimp, Constant Contact, and Aweber. I've even had the opportunity to work with the truly robust Infusionsoft. And yet I keep recommending Aweber. Here's why: Deliverability. As someone who depends on your email list to make money, this should be number one on your list of requirements. Sure, you can send email from your shopping cart or even from your own … [Read more...]

What’s Luck Got to do with It?

entrepreneurs-arent-lucky

When I quit my day job and came home to work full time, the most common response I heard from my coworkers and friends was, "You're so lucky." As if I'd won the lottery. I've got news for you. Luck had nothing to do with it. I spent two years working 40+ hours per week and coming home every night to eat dinner in front of the computer so I could work some more. I funneled every spare dime into debts so we could reduce our expenses. We didn't go on vacation (too busy working), we didn't remodel the kitchen, we didn't buy a new car. Instead, we saved money so we could withstand the … [Read more...]

Freelance Finances: How Not to Be Afraid of Your Bank Statement

nest-egg

Want to know the scariest thing about being self-employed? Your bank account statement. When I had a job I knew that on the first and the fifteenth of every month I would get a check. More importantly, I knew exactly how much that check would be. I'd take it to the bank, put it in the checking account, my husband would log in to our online banking, pay all the bills, funnel some cash into the savings account, and we'd live quite nicely until the next paycheck. Now we face a whole new reality. There are no more regular paychecks. While I am lucky enough to have a few steady clients who … [Read more...]